Senior Esports Marketing

Garena

Hanoi
Permanent
Full-time

1 month ago

Job DescriptionMarketing Planning & Execution:- Collaborate with internal and regional teams to develop comprehensive marketing plans, including seasonal, monthly, and weekly content direction.- Define engaging content angles for Livestreams and overarching content strategies to drive audience engagement.- Liaise with internal teams (design, video editing, legal, and purchasing teams) as well as external resources (production houses, agencies, and KOLs) to ensure seamless execution of campaigns and programs.- Coordinate the creation of creative assets for upcoming seasons, covering series branding, key visuals, banners, and tournament outros, by providing clear requests and requirements to relevant stakeholders.Performance Evaluation:- Compile detailed reports on the outcomes and performance of each season, analyzing key metrics and performance indicators.- Utilize statistical reports and data analysis to evaluate campaign effectiveness and provide strategic recommendations for continuous improvement.- Collaborate with cross-functional teams to implement recommended enhancements and optimize future marketing initiatives for greater impact and success.Job Requirements- Experience: Minimum 3 years in end-to-end strategic marketing with extensive experience in digital marketing & campaign management- Background: Bachelor's degree from reputable universities or equivalent practical experience- Knowledge: Possessing knowledge in Esports Content Production & Communications is an advantageous asset.- Passion: A deep love for gaming and Esports- Skills: Sharp analytical mind, strong problem-solving abilities, and clear, effective communication skills.- Language: Fluent in English (must-have) and Chinese is a plusWhat We OfferImpactful & Challenging Work: Join a dynamic environment where your contributions can shape the gaming experiences of millions.Opportunities for Growth: Embark on a journey of personal and professional development across various business tracks.Vibrant Culture: Connect with like-minded individuals in a lively and inclusive workplace, where we work hard and play hard.Autonomy: Take charge of your projects and make your mark on the gaming industry.Competitive Package: Enjoy competitive salaries, modern facilities, office perks, and medical benefits.*APPLICATION FORM GUIDANCE:Please help to submit your job application package with the documents as * Your CV

Your Portfolio (Please help to clarify your role in each project/campaign/event)
The Gaming Resume (You can download the file in the link below, fill in and upload with your CV):

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Garena

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