Brand & Campaign Marketing Manager

• Build and execute annual campaign roadmap, adapting competitive pricing strategies and turning them into compelling marketing stories.
• Lead the full campaign lifecycle: consumer insights, segmentation, execution, and agency management.
• Manage budgets with ROI focus, using data-driven insights to enhance personalization and effectiveness.
• Lead and coach a high-performing team, collaborate cross-functionally, and ensure team well-being and development.

• Minimum 3 years of experience in the retail industry, with proven leadership in campaign management.
• Bachelor's/Master's degree in Marketing or Business.
• Strong skills in campaign management, brand management, market research, budgeting, ROI analysis, and agency management.
• Strategic thinking, adaptability, collaboration, and high emotional intelligence.
• Track record of executing high-impact, price-competitive campaigns.
• Strong English proficiency required.

• Competitive salary with 100% base salary during probation.
• Monthly performance bonus (up to 20%).
• Annual salary review.
• Healthcare insurance for employees and family members.
• 20 days of paid leave annually (including Christmas & Vesak Day).
• Monthly sports allowance.
• Team-building activities and training programs.
• Personalized Career & Learning Development Plan.

CNK Consulting Vietnam Co., Ltd