Campaign Lead - Marketing, Shopee

Shopee

  • Ho Chi Minh City
  • Permanent
  • Full-time
  • 2 months ago
Job Description :1. Team Leadership and Growth:
  • Lead, manage, and mentor a high-performing team in the conceptualization, execution, and optimization of platform campaigns.
  • Foster a culture of innovation, accountability, and continuous improvement, ensuring team members are equipped with the necessary skills and resources for success.
2. Strategic Direction and Cross-Functional Collaboration:
  • Develop and communicate clear strategic direction to align efforts across various functions, including Business Development, Marketing, and Operations.
  • Facilitate seamless coordination between teams, ensuring that key objectives are met and aligned with overarching organizational goals.
3. Performance Campaign Analysis and Data Insights:
  • Consolidate and review post-campaign performance analyses, identifying key trends and insights that can inform future strategies.
  • Provide actionable recommendations based on performance data to enhance the efficacy and results of future campaigns.
4. Process Improvement and Workflow Optimization:
  • Champion continuous process improvement initiatives and workflow optimization strategies within the team.
  • Identify operational inefficiencies and implement targeted solutions that enhance team productivity and effectiveness.
5. Project Management:
  • Collaborate with cross-functional teams to ensure campaigns are executed smoothly and targets are achieved.
  • Monitor project timelines, deliverables, and budgets to keep all stakeholders informed and engaged throughout the campaign lifecycle.
Requirements :
  • Consulting background is a plus.
  • Min 5 years of experience in corporate environment
  • Good critical thinking and systematic problem solving
  • Good strategic thinking and communication
  • Strong data analysis
  • Strong stakeholder management skill
  • Lead a medium team size before
  • Prior experience in budget and resource management

Shopee