Manager, Growth Marketing - ShopeePay
- Ho Chi Minh City
- Permanent
- Full-time
- Oversee a performance-driven team to uncover actionable insights from consumer behavior, market dynamics, and competitive landscape.
- Convert data into strategic narratives to guide decision-making and business planning for ShopeePay app growth, payment volume and cross-product usage.
- Build a strong culture of data literacy and strategic thinking across the teams.
- Translate insights into growth plans and execute plans with continuous improvements through A/B testing.
- Develop a holistic view about the business through understanding payment and financial services business as a whole to leverage all business levers.
- Work closely with the Product team to continuously enhance product features to support business growth.
- Partner closely with senior leaders and regional counterparts on long-term priorities.
- Lead cross-functional Project Management Office (PMO) efforts to align stakeholders and deliver high-impact business initiatives across ShopeePay business lines including e-wallets, payment processing and credit.
- Develop go-to-market strategies to attract and retain key merchants and partners.
- Collaborate with the business development and partnership teams to drive adoption and maximize impact across campaigns and co-branded initiatives.
- Ensure market insights are integrated across Product, Marketing, Operations, and other departments.
- Champion a data-informed culture, enabling more agile, evidence-based decisions at all levels.
- Bachelor's or Master's degree in Business, Finance, Banking.
- 5+ years of experience in growth marketing, business strategy, or analytics-preferably in e-commerce, fintech, or digital platforms.
- Solid understanding of financial principles, business models, and go-to-market dynamics.
- Proficient in English, both written and verbal, with the ability to present and communicate effectively in a regional or global working environment.
- Detailed-oriented to identify and drive things for improvements.
- Strong interpersonal skills to influence key stakeholders.
- Demonstrated leadership in managing cross-functional projects and high-performance teams.
- Strong analytical skills with experience using data tools.